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  • Kapin, Allyson, 1974-
     
     Subjects
     
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  • Nonprofit organizations.
     
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  • Social media.
     
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  • Social change.
     
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    Social change anytime every where : how to implement online multichannel strategies to spark advocacy, raise money, and engage your community / Allyson Kapin, Amy Sample Ward ; [foreword by Craig Newmark].
    by Kapin, Allyson, 1974-
    San Francisco : Jossey-Bass, c2013.
    Subjects
  • Nonprofit organizations.
  •  
  • Social media.
  •  
  • Social change.
  • Added Author: 
    Ward, Amy Sample, 1982-
    ISBN: 
    9781118288337 (pbk.) :
    1118288335 (pbk.) :
    Bib #: 
    849654
    Description: 
    xxiv, 230 p. : ill. ; 24 cm.
    Edition: 
    1st ed.
    Summary: 
    The nonprofit's how-to guide for using online media to further their missions. This book will guide readers through the planning and implementation of online multi-channel strategies that will spark advocacy, raise money and promote deeper community engagement in order to achieve social change in real time. It offers a practical guide for nonprofits on how to best implement online and social media; outlines the various types of mobile media and online and when it makes sense to use them; shows how to build mobile expertise into the staff structure and sell mobile initiatives to the board--Excerpted from publisher.
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    LocationCollectionCall No.StatusItem TypeNote 
    Monticello Public Library(F) Nonfiction Collection659.2 KapCheck ShelvesBookpbk.Request This Copy

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